Abp adblock plus for android#
Abp adblock plus android#

The wider point here is that mobile data can be costly, so sites larded with ads areВ not only annoying users by slowing down page loads times, but may also actively be costing them money by gobbling upВ their data allowance.

ItвЂ™sВ an interesting shift on GoogleвЂ™s part - but likely Mountain ViewвЂ™s hand is being forced here by AppleвЂ™s own move to clear a path for iOSВ usersВ to more easily choose what types of content they do and donвЂ™t want to see by giving developers a web content blocking tool. (ABP has previously describedВ its software as вЂњpractically invisible to the vast majority of mobile usersвЂќВ thanks toВ being ejected from GoogleвЂ™s app playground.)

Having the app in the Play Store will of course enhanceВ its visibility and discoverability.

Abp adblock plus android#

In the case of its approach with these browser apps, itвЂ™s having to rely on users downloading and using a dedicated browser for ad-blocking - rather than being able to workВ as an extension on the native browsersВ (a route thatвЂ™s blocked to it for now).ДЄPBвЂ™s Android browser app has been in beta since May, and it says more than 300,000 people have downloaded it since then to kick the tyres. While ABP has built a successful business on the desktop, the switch to mobile computing is more of an implementation challenge. (But arguably also raising mobile usersвЂ™ awareness about ad-blockers as a general category - ABP dubsВ the move вЂњa big step for this industryвЂќ in a statement today.) So theyвЂ™re spot on in their timing.Д¬learly the company wasВ eager to get its app live before the widespread availability of iOS 9 - which introducesВ a content blocking feature to the platformВ that will enable developers to more easilyВ createВ ad blockers and other content blockers for the platform, spawning more competition for Adblock Plus. Speaking to TechCrunch back in July, ABPвЂ™s head of ops, Ben Williams, said the company was planning to launch an Adblock Plus browser for iOS in вЂњearly fall/late summerвЂќ.

Abp adblock plus for android#

ItвЂ™s also managed to convince Google to allow its ad-blocking browser for Android back in the Play Store, noting that this is the first time since March 2013 itвЂ™s been allowed inВ the Google-controlledВ AndroidВ app store. Popular desktop ad-blocking software Adblock Plus, which has some 50 million+ monthly active users worldwide,В has finally launched an iOS app.